Privacy Policy

This Privacy Policy explains how we at Rich Reels collect, use and protect your personal information when you visit and use our website and services. We take your privacy seriously and aim to be clear about the types of data we gather, why we process it and how you can manage your information.

Types of data we collect

We collect information you provide directly and data gathered automatically when you use our site. This helps us operate accounts, process transactions and maintain a secure playing environment.

Personal data

Personal data includes information you give us when registering or contacting support, such as your name, email address, date of birth, postal address and any identity documents you supply for verification. We also store account credentials and communication history.

Technical data

Technical data is collected automatically and includes your IP address, device type, browser information, device identifiers, operating system and approximate location derived from your IP. We use this to secure accounts and improve site performance.

Transactional data

Transactional data covers deposits, withdrawals, payment method details, bet history and in‑site activity such as games played and session timestamps. We retain transaction records as required for operational, accounting and fraud‑prevention purposes.

How we use your information

We use data to provide and maintain your account, process payments, verify identity, prevent fraud and comply with our terms. We also use information to respond to enquiries, carry out risk assessments, and provide basic account notifications. When permitted, we may use aggregated or anonymised data for analysis and service improvements.

Data protection practices

We protect your information using appropriate technical and organisational measures, including encryption for data in transit, access controls and regular security reviews. Access to personal data is restricted to employees and suppliers who need it to perform services for us. We do not store unnecessary personal information and aim to retain data only as long as required for the purposes described.

Cookies and tracking technologies

We use cookies and similar technologies to enable site functionality, remember preferences and measure site usage. You can control cookie settings through your browser, and some features may be limited if you decline cookies. Third parties providing analytics or advertising services may also set cookies subject to their own policies.

User rights

You have rights over your personal information including the right to access, correct, restrict or object to processing, and to request deletion where applicable. You may also request a copy of personal data we hold about you in a common, machine-readable format.

Access, correction and deletion

To access, correct or request deletion of your data, contact us at [email protected]. We will verify your identity before fulfilling requests and will respond within a reasonable timeframe. In some cases we may retain limited data for legal, regulatory or legitimate business reasons.

Information sharing and third parties

We may share personal data with payment processors, identity verification providers, fraud prevention services and other trusted partners who act on our instructions. We require these partners to protect your data and only use it for permitted purposes. We will not sell your personal information.

Privacy policy updates

We may update this policy from time to time. Material changes will be posted on this page with an updated effective date. Continued use of our services after changes indicates acceptance of the revised policy.